Kallie Williams


Kallie was born and grew up in the panhandle of Florida. After graduating high school she went straight to school to pursue cosmetology. After completion of her education in 2016, Kallie was fully licensed and started at an established salon in Tallahassee. To start, she assisted one on one with a master stylist 6 days a week. She was able to learn so much through this personal training. If she was not working beside another stylist she was attending one of the many educational classes her salon provided. Kallie eventually started working on her own as a self-employed hair stylist & makeup artist for the next four years.

She enjoys keeping her clients, followers, friends, and family up to date on all things beauty via Instagram @_beautyxkallie_. Kallie specializes in balayage, platinum blonding, dimensional/vivid color, layered cuts, textured styling, and makeup. She also works with SEINT – a company with a natural beauty focus. SEINT offers high end makeup and skincare with clean ingredients to makeup junkies of all skin colors and ages. Kallie believes the most import thing is gaining trust from every client.

“A solid consultation is the first step to gaining your clients trust. I like to ask the client:

“How are you feeling about your hair recently?”

“What do you like about your hair?”

“How do you like to wear your hair on a daily basis?”

“How do you want to feel leaving the salon today?”

I think these questions give you a great insight into who your client is and their desires. Once you know those things it’s so easy to communicate with your client and stay on the same page through the coloring process. I like to make sure my client knows what I’m doing and how it will be beneficial to them. I feel that if you’re communicating effectively with your client, it makes it easier for them to do the same with you.”

In Kallie’s spare time, you can find her with her fiancé, 2 year old daughter, and fur baby. She enjoys thrift shopping, park hopping, cooking, red wine, and making people feel beautiful through her work. Kallie relocated to the Daytona Beach area in early 2021 and is so happy to bring her passion to Idéologie Salon. She is now accepting new clients!